How to get more followers by adding a SlideShare badge to your website

January 8, 2013

You’ve completed your SlideShare profile, uploaded some presentations, embedded a slideshow or two on your blog. But how are you letting your readers know about your additional SlideShare content? It’s time to add a SlideShare badge (aka widget) to your website.

With one click on your SlideShare badge, visitors to your blog or website will link directly to your SlideShare profile page. From here they can learn more about you or your company, view your presentations and follow you.

As easy as copy and paste
You’ll find 14 SlideShare widgets to choose from on our Mini Badges page. Select a badge, click on the code to copy it, then paste the code onto your website or blog. The link to your SlideShare profile is automatically included.

SlideShare badge

Here’s how Jeremiah Owyang of Altimeter Group includes a SlideShare badge on his website:

Jeremiah Owyang

Notice that the badge is included with his other social icons. Jeremiah is a very active SlideShare user, and the badge makes it easy for readers of his blog to see that he also has content on SlideShare.

Marketing Profs also groups their social icons together, including the SlideShare badge:
Marketing Profs SlideShare badge

United Nations DESA does the same:
United Nations DESA SlideShare badge

Successful businesses and organizations understand the importance of growing and nurturing communities of followers. This is one of the cornerstones of a strong content marketing strategy.

Followers see your SlideShare activity in their newsfeed
When someone follows you on SlideShare, your updates will appear in their SlideShare newsfeed. These update notifications happen whenever you:

  • upload a presentation
  • comment on someone else’s presentation
  • favorite a presentation
  • follow another SlideShare user

Remember, when you follow another SlideShare user, they will get an email notification and a link to follow you back.

More followers means more reach, so take advantage of social sharing with the 130 million SlideShare users by adding a SlideShare badge to your website!