Wow factor added to corporate presentation
July 19, 2009
A great story about presentation design gone wild from the Onion:
CHARLOTTE, NC—Sources at Cobalt Media confirmed Tuesday that the wow factor—an intangible set of viscerally pleasing features that instill onlookers with a feeling of exhilaration and intense interest—was successfully added to this Thursday's upcoming PowerPoint presentation, entitled "New Ideas For Integrating Social Media Into Product Marketing".
Members of the group told reporters that, prior to the wow factor's insertion, the presentation was lacking in both sizzle and pop. These necessary dynamics, along with punch, were integrated by adding more than 30 "flip left" slide transitions, replacing basic blue backgrounds with a more colorful aurora borealis template, and inserting an audio element featuring the Smash Mouth song "Walkin' On The Sun."
During an 11th-hour meeting about how to push the wow factor even further, the 12-person presentation team also made the breakthrough decision to replace normal bullet points with miniature Cobalt company logos.