Since LinkedIn acquired SlideShare, we’ve been working towards new ways to help professionals discover people through content, and content through people. Today we’re releasing some new ways to engage your Professional Network on LinkedIn with the content you discover and share.
Follow along with four easy steps:
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Content Marketing Institute and Marketing Profs collaborate annually to produce a heap of research findings they call “B2B Content Marketing Benchmarks, Budgets and Trends.” This year’s report just came out. (Presented on SlideShare here.)
In a section that probes respondents about what they perceive to be their biggest … Read More..
Scoop.it, the publishing-by-curation platform, is now integrated with SlideShare!
Scoop.it uses our API to let you curate SlideShare presentations which are relevant to your interests. You can now publish them as embedded presentations on your Scoop.it topic page and share them with all your social media channels.
You want curators … Read More..
Here at SlideShare we are excited about the ways that business is becoming more visual. When we announced our recent integration with Pinterest, some of you asked for more details about how to pin SlideShare presentations to your Pinterest boards. Fair enough, let’s walk through the steps for pinning … Read More..
Great content marketing starts with awesome content.
In order to get a higher return on the content you’re spending time and money to produce, it’s important to take the time to generate awesome, shareable content. People share content that stands out, so if your articles, blog posts, white papers, videos, … Read More..
Content marketing is all about getting more attention from customers.
Instead of interrupting them with ads, the goal is to provide free content in exchange for attention. This creates a positive interaction where customers receive something of value for free, and it makes them more receptive to future offerings and … Read More..
Editor’s note: In this insightful article by David Armano, originally published on the Edelman Digital website, David shares how to optimize your content to get the most visibility for your presentations.
As a public relations firm, we are always looking to engage with key audiences and share ideas though unique … Read More..
We’d like to call attention to something we’ve observed for quite some time. People really do recognize and appreciate valuable content, especially when it comes from their peers. By “valuable” we mean content that raises the interest, awareness, and knowledge of the person who receives it. It also can entertain, … Read More..