In nine months, marketing automation software company Marketo has gotten nearly 1 millions views, received more than 6,100 lead forms and identified 117 sales opportunities – all from SlideShare. In fact, the company had such success generating sales leads through the site, it recently published an e-book on top tips for engaging potential customers on SlideShare. Marketo’s social media strategist Jason Miller estimates that the leads generated from SlideShare in the past nine months are equivalent to more than $508,000 in the pipeline. “SlideShare is the #1 ROI tool for people already in the sales funnel,” Miller says. “It accelerates… Read more »
Wow, what a difference a decade makes! As LinkedIn celebrates its 10-year anniversary in May, we’re taking the chance to look back on the last 10 years — and the next. Where were you 10 years ago? How does that compare to where you are now? Where do you want to be in the next 10 years? Enter this month’s upload contest, In 10 Years, and share presentations on what 10 years has meant to you. Some questions you might want to consider: Where were you in your life and career 10 years ago? Where did you hope to be?… Read more »
LinkedIn’s Influencers shared stories of their best career mistakes this week: Newyorker.com editor Nicholas Thompson got fired from “60 Minutes” — in less than 60 minutes. Golden State Warriors owner Peter Guber fired Jeremy Lin before he became a superstar. And Accretive Solutions CEO Richard Moran accidentally hit the “Reply All” button. (See more best mistakes here.) It’s proof that career paths can be unpredictable. Yet you can still hone and guide them — and learn from your mistakes. These three presentations from the past week touch on just that. 1. SAP social strategist Todd Wilms, who has 20 years of leadership… Read more »
When your SlideShare presentations surface in Google search results, want your profile picture attached? You can make this happen in three easy steps: Copy your G+ profile URL and add ?rel=author at the end of it. On SlideShare, go to Edit Profile » Personal Information » Website / Blog. Paste the copied URL here. Hit Save. On your G+ profile, go to About » Contributor to » hit Edit. Add a Label and paste your SlideShare profile URL in the URL field. Hit Save. Here’s a presentation that walks through the steps, too: Verify Authorship Using Google Plus Account (“Contributor to” Section) from Ann Smarty That’s it — enjoy!
The signal-to-noise ratio in the media world is low and getting lower. There’s essentially no barrier to entry for publishing online content. Get a smartphone and you’re in. You’re powerless to dial down the noise. However, it is conceivable you can cut through the clutter. But you don’t do it with power. Or volume. Or even big bucks. You do it by honing your listening skills, sharpening your focus and developing trust. So refrain from immediately hitting the play button – again and again. Pause. Hear me out here. Here are four strategies for actually being heard: 1. Identify the questions…. Read more »
We get thousands of presentations uploaded to SlideShare every week, so understand if you don’t have time to weed through them all — that’s why we’re here. Starting today, we’ll highlight three top-notch presentations each week you may have missed. Remember to share and comment on what you like (or don’t). Happy viewing! Who Is This Latvian?: This is a quirky topic — Latvia — turned into an entertaining, humorous and insightful deck. We love the storytelling, illustrations and funny trivia. Can’t wait to meet an actual Latvian in person! Who is this_latvian from Arturs Eglitis Sales vs. Marketing: The… Read more »
We’ve gotten some awesome participation in our Things I Carry campaign — thanks to all of you who’ve already uploaded your great decks that show the tools you carry for success. For those who haven’t uploaded yet, you can still join the conversation: Upload your presentation by April 19 and make sure to tag it “thingsicarry.” Need some inspiration? Below are a few highlights. Be sure to check out all of the Things I Carry presentations here. And we look forward to seeing what you carry! The Things I Carry by Mars Dorian from Mars Dorian Things I carry… Read more »
First of all, we love the presentation”How to Milk SlideShare for Moo’ Traffic.” It has all the elements of a great, homepage-worthy SlideShare: It’s visual, informative, to-the-point — and funny. We featured it as a Top Presentation and it’s been viewed more than 67,000 times in less than a week. How to Milk Slideshare for Moo’ Website Traffic from Ana Hoffman Hoffman is spot-on in her deck: The “Hot on…” sections at the bottom of the SlideShare homepage are populated through algorithms, so the best way of landing there is to have your viewers share your presentations on Facebook, Twitter and… Read more »