Posts Categorized: Tips and Best Practices

Top Design Resources for Non-Designers

design_courses_communicationSo you aren’t a professional designer but still want to create beautiful presentations — don’t worry, that’s the majority of us. Without having to shell out thousands of dollars in years of training or outsourcing, there are some resources that can help you hone your eye (and ability) for great …
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3 Keys to Repurposing Content on SlideShare

slide-1-638 (69)Whether it’s Facebook updates, tweets, blog posts, research reports, newsletters, video, white papers or more, we all produce content these days. How do you reach your audiences on each platform without completely exhausting yourself? Most likely your content and ideas are already there — it’s just a matter of crafting …
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5 Powerful Ways to Close a Presentation

Man Bowing on Stage in Empty Concert HallWe live in a world of judges: You will be judged by each and every person during your next presentation.

Sound intimidating? It should be. No one ever said giving presentations is easy. So, how do you minimize the level of judgment that will be placed upon you?

For starters, …
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Reid Hoffman: How to Turn Viewers Into Buyers

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With the advent of e-books and digital publishing, traditional book publishing — and marketing — has been turned on its head. How do authors today reach their audience and, most importantly, sell copies of their books? Reid Hoffman, LinkedIn co-founder and The Start-Up of You co-author, and his team turned …
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5 Powerful Ways to Open a Presentation

frog-speechWe’ve all been there before: staring at the glow of your blank computer screen with no idea on how to open or start your talk. For starters, you should never be staring at PowerPoint with no clear objective (that’s a conversation for another day), but let’s be honest, we’ve all …
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How I Hacked SlideShare to Optimize Twitter

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Kevin Baldacci is a content marketing analyst for Salesforce’s Desk.comHe is the key architect behind Desk.com’s content marketing campaigns, which include SlideShare strategy, content creation and social lead generation. He shares a new strategy on SlideShare that optimizes Twitter engagement:

During my early years in social marketing …
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Social Selling: The Importance of Sharing

slide-1-638 (59)In today’s world of social connectivity, top salespeople need to be information curators to attract buyers and influence buying decisions. What’s the best way to go about doing that? SlideShare’s solutions consultant, Kevin Fisher, recently explained how and why SlideShare is a powerful tool for sharing content and building …
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