By Arabella Santiago
Trimming down your content production may not be easy at first, but with a little adjustment and focus, you can get your content marketing in shape. Why get your Lean Content workout on? Because we all know how much excessive non-useful information is out there, and the … Read More..
In nine months, marketing automation software company Marketo has gotten nearly 1 millions views, received more than 6,100 lead forms and identified 117 sales opportunities – all from SlideShare. In fact, the company had such success generating sales leads through the site, it recently published an e-book on top tips … Read More..
The signal-to-noise ratio in the media world is low and getting lower. There’s essentially no barrier to entry for publishing online content. Get a smartphone and you’re in.
You’re powerless to dial down the noise. However, it is conceivable you can cut through the clutter. But you don’t do it … Read More..
First of all, we love the presentation”How to Milk SlideShare for Moo’ Traffic.” It has all the elements of a great, homepage-worthy SlideShare: It’s visual, informative, to-the-point — and funny. We featured it as a Top Presentation and it’s been viewed more than 67,000 times in less than a week.… Read More..
Donna Papacosta is a social media and content marketing consultant, speaker, podcaster and writer. She’s also the owner of Trafalgar Communications and a contributing author for Business 2 Community. Papacosta recently wrote about her tips for utilizing SlideShare to its fullest. She shares them with the SlideShare community:
SlideShare … Read More..
Apple fan or not, you can’t deny that Steve Jobs was a legendary presenter. Those who had the opportunity to witness his famous keynotes referred to his unique presentation style as “Stevenotes.” What made Jobs’ speeches so special that they warranted a nickname?
Jobs “transformed the typical, dull, technical, plodding … Read More..
Rand Fishkin is the founder and CEO of SEOmoz, a search optimization and social monitoring software company in Seattle, Washington. Rand and the SEOmoz team are active users of SlideShare, both for their individual public speaking appearances and for their event, MOZCon. Just returning from New Media Expo, … Read More..
We’re big fans of our friends at KISSmetrics. So when a guest post about SlideShare by Mauro D’Andrea appeared on the KISSmetrics blog, we noticed right away! In his article The Marketer’s Guide To SlideShare, Mauro presents a well thought out summary of his observations and experience using … Read More..