Posts Categorized: Case Studies

How the Brazil Presidency Uses SlideShare

download (1)The White House isn’t the only presidential office to use SlideShare – Palácio do Planalto, the seat of the President of Brazil, has a robust channel, too. Since launching on SlideShare four years ago, Palácio do Planalto has published nearly 100 SlideShares in an effort to clearly communicate to its


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How I Hacked SlideShare to Optimize Twitter

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Kevin Baldacci is a content marketing analyst for Salesforce’s Desk.comHe is the key architect behind Desk.com’s content marketing campaigns, which include SlideShare strategy, content creation and social lead generation. He shares a new strategy on SlideShare that optimizes Twitter engagement:

During my early years in social marketing …
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