In its ‘State of Social Media Marketing 2012′ annual report, social marketing software company Awareness, Inc. surveyed over 320 marketers from a wide variety of industries and levels of social marketing experience. It found SlideShare to have the highest adoption rate among leaders in social marketing. The report states,
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Editor’s Note: This article by Matt McKenzie was originally published on Demand Gen Report, who kindly gave us permission to republish it below.
SlideShare gets compliments – yet some of that praise is strangely backhanded. It has been called, among other things, the “YouTube of slide presentations,” the “quiet … Read More..
Experts agree that small businesses are at the heart of improving today’s economy. If you own a business, but are not a public speaker, you may wonder how SlideShare can help you. We see many creative ways that small business owners can use presentations in their marketing strategy. Madeline Hoge… Read More..
12 presentations with predictions
What will change in 2012? What will stay the same? Here are 12 presentations that take a look at where we’ve all been in 2011 and predict trends that we’ll see in the coming year. Comment and share these presentations with your friends and colleagues. We’ll … Read More..
Editor’s note: Rawn Shah , Social Software Practices Lead at IBM, recently published the following article on Forbes.com. He has graciously given us permission to re-publish it here as a guest post.
As we expand how we can be contacted by others, we make it easy, almost trivial, for … Read More..
Editor’s Note: Karen Leland is a freelance journalist, best-selling author and president of Sterling Marketing Group, where she helps businesses negotiate the wired world of today’s media landscape — social and otherwise. She recently published this article, which got the attention of the SlideShare community and team. Ms. … Read More..
In this brief interview Jake Wengroff, the Global Director of Social Media at Frost & Sullivan shares the results of the first seven months of using a custom branded Channel for lead generation. With over a 50x ROI, this is an example any professional services firm should aspire … Read More..