Guest blog contributor Jason Miller knows the ins and outs of marketing: He is the social media strategist at Marketo, responsible for spearheading the company’s social media efforts by increasing engagement, optimizing for lead generation – and ultimately driving revenue. He is also a regular contributor to the Modern … Read More..
Posts Categorized: Marketing & Lead Gen
Apple fan or not, you can’t deny that Steve Jobs was a legendary presenter. Those who had the opportunity to witness his famous keynotes referred to his unique presentation style as “Stevenotes.” What made Jobs’ speeches so special that they warranted a nickname?
Jobs “transformed the typical, dull, technical, plodding … Read More..
An anthropologist, psychologist and neuroscientist walk into a bar….
It sounds like the beginning of a lame joke or an extremely cerebral story, but I have no punch line.
It’s no joke. Nor is it a heady story for all you Big Bangers.
I have good news for you though. … Read More..
This feature was discontinued on April 30, 2014.
Ever wonder when you send someone content if, and how, they actually engaged with it? With SlideShare’s new Send Tracker, a new content analytics tool for SlideShare Pro, you can now send content to a potential customer, see when they opened … Read More..
Rand Fishkin is the founder and CEO of SEOmoz, a search optimization and social monitoring software company in Seattle, Washington. Rand and the SEOmoz team are active users of SlideShare, both for their individual public speaking appearances and for their event, MOZCon. Just returning from New Media Expo, … Read More..
Strategies for effective online marketing
Writer’s block is a lame excuse real writers don’t use. Translation: “I can’t write.”
Writer’s void? Different issue. It means, “There are no writers here.” This is a legitimate challenge for a good many companies who want to get active in content marketing.
Sometimes there … Read More..
You’ve completed your SlideShare profile, uploaded some presentations, embedded a slideshow or two on your blog. But how are you letting your readers know about your additional SlideShare content? It’s time to add a SlideShare badge (aka widget) to your website.
With one click on your SlideShare badge, visitors to … Read More..
We’re big fans of our friends at KISSmetrics. So when a guest post about SlideShare by Mauro D’Andrea appeared on the KISSmetrics blog, we noticed right away! In his article The Marketer’s Guide To SlideShare, Mauro presents a well thought out summary of his observations and experience using … Read More..