Posts Categorized: Marketing & Lead Gen

Creating 3 Content Plays With 1 Article

Developing ideas for content marketing, then researching those ideas and putting those thoughts together in a coherent article, takes a lot of time. At FitSmallBusiness.com we spend anywhere from a few hours to a few days on each piece of content we publish.

Of course there is return on that …
Read More..

Using SlideShare to Attract Investors

“Show me the money!” Every business owner has heard this before. The better quote might be, “How do I show the money to get the most investment?”

With the rise of social media, video and mobile technologies, investor relations have certainly evolved in recent years. To point: Who would …
Read More..

Reid Hoffman: How to Turn Viewers Into Buyers

Reid Hoffman

With the advent of e-books and digital publishing, traditional book publishing — and marketing — has been turned on its head. How do authors today reach their audience and, most importantly, sell copies of their books? Reid Hoffman, LinkedIn co-founder and The Start-Up of You co-author, and his team turned …
Read More..