SlideShare is hosting its first webinar, for people who want to learn how to promote their business next week. CEO Rashmi Sinha will present and drive the conversation, and I’ll be a special guest sharing some tactics I’ve learned.
Did you know that a majority of SlideShare users identify … Read More..
As Chief Marketing Officers develop their social media marketing strategy for 2010, they are demanding business results. That’s the message from a CMO Group/Bazzarvoice survey,
In 2009, 89% of CMOs tracked social media’s impact by using standard metrics such as site traffic, pageviews, and number of fans. However, CMOs
… Read More..
This the first in a series of guest posts by Slideshare Advisor Ross Mayfield.
B2B Sales & Marketing has traditionally been driven by withholding information. A tradition that is turning on its head rapidly.
Marketing would entice a prospect with the lure of an asset, like a whitepaper. You fill … Read More..